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A constant evolution
GSI has always been one of the leader company in Civita Castellana’s ceramics industry tradition. GSI has been using its entrepreneurial spirit to overcome market difficulties for 30 years. In this context the founders of the company have cleverly modelled traditional craftsmanship with evolving technical innovations in a Research and Development process based on a work ethic and value system which focuses on the human insight and know-how typical of Italian industry. In this way there is a productive relationship between investors, management, designers and workers which has led to a virtuous circle enabling us to offer products with a clean designs and high standards of quality, following what has become GSI’s byword, “Italian Made”. The 90’s are those characterized by a greater push towards innovation in a process of transformation that will bring the company to a total refurbishment obtained with considerable investment and aimed at increasing the human capital and technological-productivity. Aiming at obtaining tangible results in terms of innovation is the focus of GSI today thanks to a renewed management team that strongly believes in the new development plan. In a historic moment like today, where caution seems the only way forward, GSI ceramics continues its policy of growth building a bridge to an upcoming future that will see the company as a real protagonist and interpreter of good Made in Italy.

The local surroundings are rich in history, the cradle of the ancient Faliscan civilization, over which Monte Soratte looms in solitary majesty. It is a region that has always fascinated poets, painters and hermits with its countryside that is both harsh and mild at the same time: the deep ravines carved out by running waters, the contrasts between the red tuff and the green of the luxuriant vegetation, the small towns clinging to hilltops have been evoked in verse, painting and spiritual meditations. This earthy magic, a suggestive charm suspended between yellow, ochre and emerald has remained unchanged and continues to delight visitors to this day.

GSI pro­duces san­i­tary, wash­basins, bidet, wc and ded­i­cated ac­ces­sories, through a pro­duc­tive process that ap­plies the cor­rect mix of tech­nol­ogy and skill, just as re­quired by the pe­cu­liar­ity of the prod­uct. In this way the Com­pany par­tic­i­pates in an ac­tive and con­stant man­ner to the evo­lu­tion of the di­vi­sion of the Ital­ian ce­ramic san­i­tary, with de­signed prod­ucts to last through time and to meet with the real di­ver­si­fied needs of use, in terms of de­sign, func­tion­al­ity, com­fort and qual­ity. Man­ual abil­ity and au­toma­tion, crafts­man­ship and tech­nol­ogy. GSI prod­ucts are the re­sult of a com­plex de­vel­op­ment process which har­nesses the lat­est 3D sys­tem tech­nol­ogy in every phase of de­sign and pro­to­typ­ing. This is fol­lowed by a high pres­sure pro­duc­tion method, au­to­mated enam­elling and set­ting in a kiln run­ning at 1250°C. The en­tire process is su­per­vised in de­tail by qual­i­fied staff who carry out con­stant qual­ity check­ing. Each phase of pro­duc­tion, and every item pro­duced, is tested against a strict qual­ity con­trol sys­tem con­form­ing to the lat­est Eu­ro­pean stan­dards. Tech­ni­cal, func­tional and aes­thetic re­quire­ments form a se­lected sys­tem of prod­ucts which al­low GSI ce­ram­ics to only of­fer its clien­tele prod­ucts that are of high level qual­ity en­dowed with the cer­ti­fied doc­u­ment CE. Over the last few years, the com­pany has in­vested in the lat­est gen­er­a­tion pro­duc­tion plants; high pres­sure cast­ing sys­tems which are the most in­no­v­a­tive and ef­fi­cient in the sec­tor. This lat­est tech­nol­ogy, al­lows a qual­ity im­prove­ment and also grants a strict su­per­vi­sion through­out the en­tire pro­duc­tion phase, con­sid­er­ably rais­ing the qual­i­ta­tive stan­dards of the fin­ished prod­uct. The con­tin­u­ous re­search of an own style aimed to an orig­i­nal de­sign and how­ever sober and el­e­gant, to­gether with the in­tro­duc­tion of tech­nol­ogy, al­lows a study of the forms and of the most ef­fi­cient func­tion­al­ity in re­duced time, every­thing with­out ever re­nounc­ing to the own tra­di­tion. The at­ten­tion, al­most ob­ses­sive, for the de­tails and the style, later guar­an­tees a pro­duc­tion of high aes­thet­i­cal value, that iden­ti­fies it­self on the mar­ket for the great worth value of a Made in Italy ab­solutely ex­cel­lent to in­voice.

It’s not a paradox: a tradition survives over time only if it is constantly able to renew itself. Even if this means revamping the entire production cycle and adopting technologies that will noticeably improve the quality of our products. This is why GSI has decided to make the best use of our staff, entrusting the most advanced equipment available in the ceramics sector to their knowledge and skills. To continue to move forward but with tradition behind us while creating the best possible product. That is GSI’s mission. At GSI we are aware that we have come a long way and that we owe a lot to our unique and precious heritage; but we also want to add a new chapter to that long story and the title of that chapter is: “The Future”. GSI possesses the most advanced production technology currently available in the field of ceramics. After the glazing process, the pieces are put on trolleys and sent for firing. The order in which the mobile trolleys are filled necessarily follows the sequence realized during the glazing phase. This order will later be changed for access to the kiln. One strength of GSI’s production is most certainly its tunnel kiln. Arranged on mechanically running trolleys the sanitary pieces are placed in such a way as to best exploit the available space. The length of the tunnel and its power are indicative of the quality of GSI products because “a product that comes out of the kiln is a mirror of the company”. The percentage of GSI products that do not get through the inspection phase is actually quite small; this is the result of intense efforts to innovate every phase of the production process. But even discarded pieces reenter a virtuous cycle of recovery: some are broken up to be reused as fire clay, others are glazed to meet the needs of environmental sustainability.
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E-mail: mia.design@mail.ru
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